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Ecuador's most famous Carnival celebration takes over the highland city of Guaranda on March 4-5, with parades, music, water fights, traditional food, and rivers of Chicha de Jora. Here is your complete guide to experiencing Ecuador's biggest party.
Ecuador's Carnival holiday weekend delivered a record tourism boost: $81.9 million in revenue, 1.28 million domestic trips, and hotel occupancy of nearly 50% — while the government temporarily slashed VAT on tourism services from 15% to 8%.
